01
NEW SUBSCRIBER
The 7-Email Welcome Sequence
From “here’s your freebie” to making your first offer — including an alternate opening for subscribers who found you through a collaboration.
7 emails · Copy + customize
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GOOGLE DOCS VERSION
02
SELL SOMETHING
The 5-Email Sales Sequence
The complete sequence for selling any product.
Includes the 4-email Deadline Ending for offers with a closing date.
9 emails · Copy + customize
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GOOGLE DOC VERSION
03
SELL IT QUICKLY
The 3-Email Mini Launch
For when you don't want to spend two weeks launching something.
3 emails · Copy + customize
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GOOGLE DOC VERSION
04
THEY BOUGHT
The 3-Email After-Purchase Sequence
Deliver the thing, help them actually use it + naturally point them toward whatever makes sense next.
3 emails · Copy + customize
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GOOGLE DOC VERSION
From Welcome to Sale
The Complete Email Sequence Library
Every sequence in one place from the freebie delivery email to the sales, deadline, follow-up + after-purchase emails that come next.
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Wake them up - reengagement emails
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